Skip to main content

Printing Terms


4-Color Printing- method of printing that uses 4 colors, CMYK (cyan, yellow, magenta, and black). The colors mix together to make most of the color spectrum.

Bleed- the bleed is what goes beyond the trim edge. Anything that goes beyond the guidelines will be trimmed off after printed.

Direct to digital printing- method of printing where the image is printed directly onto the final product instead of paper or a transfer.

Hard proof- a printed example of what your final print will look like.

Soft proof- viewing the example of what your print will look like digitally.

Inkjet printing- a printing process that prints a digital image by spewing out ink onto paper.

Letterpress- ink is applied to rubber stamps and pressed against paper to form image.

Offset printing- printing process in which the image is transferred from a metal plate to a rubber blanket and then to the print media.

Pantone colors- a standardized color system from Pantone Inc. used across many industries. Each color has code to make sure the designs and final prints are correct.

Recto/ Verso- the recto page is the right page and the verso page is the left.

Screen printing- method in which ink is applied to a mesh fabric and a squeegee is moved across to push the ink onto the paper/ print media.

Substrate- what the image is printed on, for example, paper.

Trim- the final size of the paper after being printed and edges cut off.

Web press- high speed printing on continuous rolls of paper, a continuous web of printing.

Digital Images Terms

DPI- stands for "Dots per Inch," and is the measure of resolution of a printed image. The higher DPI the higher resolution an image is.

Image resolution- amount of pixels in an image. The more pixels, the more information and clarity of the image.

PPI- "Pixels per inch," the number of pixels a screen displays in an image. Higher the PPI, the higher the resolution.

Pixel- "picture element," the small dots that make up an image.

Raster images- an image that is made up of pixels.

Vector images- an image made of paths, created by shapes and lines. It can be scaled up or down without losing quality because of the absence of pixels. 

Comments

Post a Comment

Popular posts from this blog

Donna Lawrence Productions

Last week, we visited Donna Lawrence Productions. Donna Lawrence makes incredible short form documentaries that are installed in museums. She has made films for the Kentucky Derby Museum, the Statue of Liberty Museum, the New York Historical Society, and many more. After viewing a screening of some of her films, I really got an idea of what a professional documentary looks like and how a true genius in the field of documentary works. I made sure that I paid attention to the way they use interviews and voiceovers. Most of the interviews were played over top of imagery, they weren't just videos of a person talking. The audio clips were not too long either, they were just snippets of important statements and information that gave some context to the imagery we were seeing. This will be important in my documentary because the message will rely heavily on what the people involved are saying. What I really took note of was the music that was used. Each soundtrack was perfectly timed ...
Post a Comment
Read more

Lana Wilson's Miss Americana

Miss Americana is a documentary film surrounding pop star Taylor Swift. It chronicles the struggles Swift went through leading up to her album reputation being released, her life behind the scenes on tour, her journey to stardom, and behind the scene studio footage creating her album,  Lover. The scenes surrounding the pop star aspect are all interesting and entertaining to watch, but the most compelling parts of the film are about Swift finding her own voice. Early in the film Wilson highlights Swift's struggles from online hate and bullying. At one point we learn about the years 2016-2017, when the entire internet would tweet about Taylor's career being "over", her body type, her "obsession" with writing break-up songs, and pretty much would make fun of every aspect about her. Several clips from news outlets and talk shows play, showing TV anchors joining along with the trend, bullying her on national television. Swift speaks about the effect that a...
Post a Comment
Read more